
Amanda Goetz is a 2x founder, 4x CMO, brand builder and content creator personal and professional growth. She inspires over 150,000 people every week through her social insights and weekly newsletter, Life's A Game. Her debut book “Toxic Grit” will be published October 2025. Previously Amanda founded House of Wise, the luxury wellness brand giving women permission to make space for better sleep, hotter sex, less stress and more strength. Amanda raised millions in VC capital as a single mom of 3 kids during the pandemic. House of Wise was acquired in 2022. Prior to launching House of Wise, Amanda spent five years at The Knot Worldwide (formerly XO Group) as Head of Brand Marketing, overseeing brand, editorial and product marketing for The Knot and WeddingWire. Before that, she was the founder of a technology startup for the wedding industry, following her career as an international wedding planner and Head of Brand for wedding and entertaining expert David Tutera. The earliest years of Amanda’s career were spent working in marketing at Ernst & Young. Amanda graduated Summa Cum Laude with a B.S. in Business Administration, Marketing from the University of Illinois at Urbana-Champaign. She is a mom to 3 kiddos and lives in Miami, FL after a decade in NYC.