Part of Series
Do you want people to recognise your author name, and to associate it with their favourite genre? Would you like a connection with your readers so strong that they mark your next release on their calendars? In this book, Rayne Hall takes you through the process step by step. She helps you create and refine your authentic brand, and shows you how to build a strong reputation and loyal following. An authentic brand is the basis for enjoyable, authentic book promotion. This guide gets straight to the point, without fluff and without doctrine. It's all about you and your brand. You’ll design your author brand from inside out, starting with who and what you really are and what you're comfortable with. You'll choose which parts of your true self you want to put on display, and how to present them. You'll learn:
- How to develop different aspects of your brand
- Which facets of your personality to present to the public
- How to use your brand for effective marketing and book promotion
- How to deal with conflicts and dilemmas
- What choices to make for book cover and website design
- What to post in social media
- What to wear for public appearances
- How to answer interview questions
- How to respond to fan mail
- What to say when asked "What do you write?" Designing a personal brand is a fun journey. Are you ready for your voyage of discovery?
Author
Rayne Hall writes fantasy and horror fiction, some of it quirky, most of it dark. She is the author of over sixty books in different genres and under different pen names, published by twelve publishers in six countries, translated into several languages. Her short stories have been published in magazines, e-zines and anthologies. After living in Germany, China, Mongolia and Nepal, she has settled in a small Victorian seaside town in southern England. Rayne holds a college degree in publishing management and a masters degree in creative writing. Over three decades, she has worked in the publishing industry as a trainee, investigative journalist, feature writer, magazine editor, production editor, page designer, concept editor for non-fiction book series, anthology editor, editorial consultant and more. Outside publishing, she worked as a museum guide, apple picker, tarot reader, adult education teacher, trade fair hostess, translator and belly dancer. Currently, Rayne Hall writes fantasy and horror fiction and tries to regain the rights to her out-of-print books so she can republish them as e-books. Her books on the writing craft (Writing Fight Scenes, Writing Scary Scenes, The Word-Loss Diet, Writing Dark Stories, Writing About Villains, Writing Short Stories to Promote Your Novel, Writing About Magic, Twitter for Writers) are bestsellers. Rayne Hall is the editor of the Ten Tales anthologies: "Bites: Ten Tales of Vampires" "Scared: Ten Tales of Horror" "Haunted: Ten Tales of Ghosts" "Cutlass: Ten Tales of Pirates" "Beltane: Ten Tales of Witchcraft" "Spells: Ten Tales of Magic" "Undead: Ten Tales of Zombies" "Seers: Ten Tales of Clairvoyance" "Dragon: Ten Tales of Fiery Beasts" "Cogwheels: Ten Tales of Steampunk" with more titles coming soon. The stories in her Six Scary Tales series and the Thirty Scary Tales collection are subtle horror: suspenseful, creepy atmospheric, unsettling. Although they contain little violence and gore, they may not be suitable for young readers. Many of these stories have been previously published in other books or magazines. British English: All Rayne Hall's books use British words, spellings, grammar and punctuation. If you're allergic to British English, avoid them. ;-) Mailing list: http://eepurl.com/boqJzD Website: http://sites.google.com/site/raynehal... YouTube "Ten Random Facts about Rayne Hall" (2 minute video) https://www.youtube.com/watch?v=sXR4T... Contact Rayne Hall on Twitter @RayneHall follows back writers and readers. http://twitter.com/RayneHall
