Bryan Smeltzer is currently President of LiquidMind Inc, a global brand strategy firm based in southern California. He grew up in North Dakota, ventured out to California with no prospects, and survived. Blue-collar parents, blue-collar work ethic, and an engineering degree in hand, he was able to make it work! His entrepreneurial story started when he was 27, and was looking to transition into the footwear industry. He had come from the aerospace industry, so he needed to learn the industry from the ground up. Starting with nothing, and over ten years, he was able to build his company into a globally distributed better men's collection of branded and licensed apparel. Eventually, he would sell to a VC firm after ten years of profitable growth. To Bryan, this is the ultimate entrepreneurial experience and one that is authentic—everything at risk, no room for error. Starting with nothing and creating something of value. After selling his company, he would take executive-level business development, product, and marketing roles with several iconic, global brands such as; Oakley, K-Swiss, TaylorMade, Adidas Golf, and international brands; Skins, Arena, Zamst. In addition to LiquidMind, he recently finished writing his book, The Visionary Brand, and has a weekly PODCAST called The Visionary Chronicles.