Full name Þórarinn Hugleikur Dagsson, Hugleikur is an Icelandic cartoonist famed for his eyebrow-raising humour. His most famous publications are the 'Us' series, consisting of Elskið okkur, Drepið okkur, Ríðið okkur, Forðist okkur, Bjargið okkur, Fylgið okkur, Fermið okkur, Kaupið okkur (Love Us, Kill Us, Fuck Us, Avoid Us, Save Us, Follow Us, Close Us and Buy Us) and the compilation 1001 okkur. Avoid Us, Save Us and Follow Us have been translated into English as Should You Be Laughing at This?, Is This Supposed to Be Funny? and Is This Some Kind of Joke?. Hugleikur has also published many more cartoon books and humorous works.