Jon Reiss is a critically acclaimed filmmaker who has produced and directed three feature films most recently Bomb It about graffiti, street art and the battle over visual public space throughout the world. His experience releasing Bomb It with a hybrid strategy was the inspiration for writing Think Outside the Box Office: The Ultimate Guide to Film Distribution in the Digital Era, the first step -by-step guide for filmmakers to distribute and market their films. Reiss is now working with numerous film organizations, film schools and festivals to bring a variety of distribution labs and workshops around the world. Last spring, Reiss launched Think Outside the Box Office: The 2 Day Workshop in London, Amsterdam, NY, Los Angeles, Vancouver, San Francisco, Melbourne, Sydney, Perth, Adelaide, with more on their way. Jon was recently brought on board the IFP to help transform their Independent Filmmaker Labs into year-long completion and distribution labs. He also teaches in the Film Directing Program at Cal Arts and advises filmmakers on their distribution and marketing strategies and execution.