From Thomas Hobbes′ fear of the power of laughter to the compulsory, packaged "fun" of the contemporary mass media, Billig takes the reader on a stimulating tour of the strange world of humour. Both a significant work of scholarship and a novel contribution to the understanding of the humourous, this is a seriously engaging book′ - David Inglis, University of Aberdeen This delightful book tackles the prevailing assumption that laughter and humour are inherently good. In developing a critique of humour the author proposes a social theory that places humour - in the form of ridicule - as central to social life. Billig argues that all cultures use ridicule as a disciplinary means to uphold norms of conduct and conventions of meaning. Historically, theories of humour reflect wider visions of politics, morality and aesthetics. For example, Bergson argued that humour contains an element of cruelty while Freud suggested that we deceive ourselves about the true nature of our laughter. Billig discusses these and other theories, while using the topic of humour to throw light on the perennial social problems of regulation, control and emancipation.
Author
Michael Billig is Professor of Social Sciences at Loughborough University . Working in contemporary social psychology, he trained in Bristol with Henri Tajfel as an experimental psychologist and helped design the so called minimal group experiments which were foundational to the social identity approach. He moved away from experimental work to considering issues of power, political extremism and ideology in a series of important books. His Social Psychology and Intergroup Relations (1976) offered a trenchant critique of orthodox approaches to prejudice in psychology. Fascists (1979) helped reveal the classic fascist and anti-semitic ideology underlying the UK's National Front at a time when it was bidding for political legitimacy and electoral success. In the 1980s his focus shifted to everyday thinking and the relationship between ideology and common sense. This strand of work is shown in the collectively written work Ideological Dilemmas (1988 - with Condor, Edwards, Gane, Middleton and Radley), Banal Nationalism, and in his major study of ideology and the UK royal family, Talking of the Royal Family (1998, 2nd Edition). His influence runs across the social sciences and he has been one of the key figures highlighting and reinvigorating the use of classic rhetorical thinking in the context of social issues. For example, he shows that attitudes are best understood not as individual positions on topics, but as emergent in contexts where there is a potential argument. This perspective is introduced in his book Arguing and Thinking (2nd Edition, 1996) and has been the basis for innovative approaches to topics as diverse as psychoanalysis, humour and nationalism. It is also an important element to discursive psychology. Billig is Professor of Social Sciences at Loughborough University where he has worked since 1985. He is a member of the internationally influential Discourse and Rhetoric Group, working with figures such as Derek Edwards and Jonathan Potter.
