Make ’Em Believe chronicles the Wisconsin Badgers’ dominant run to their first NCAA national championship game since 1941. As the communications director for UW basketball, author Patrick Herb takes Wisconsin fans on a behind-the-scenes look at what made this Badger team a media favorite as well as the most successful squad in school history. This dazzling keepsake includes first-hand accounts from the players and head coach Bo Ryan on key moments from the season, game-by-game recaps of all the NCAA tournament games, special player and team features, and extended coverage of the Final Four victory over Kentucky and national championship game vs. Duke in Indianapolis. Plus, there are over 100 full-color photos—many never before published—included in this one-of-a-kind work. It’s a must-have for every member of the Badger Nation. About the author: Patrick Herb is in his sixth year as Assistant Director for Athletic Communications for Men’s Basketball at the University of Wisconsin. An alumnus of UW-Madison, Herb spent seven-years on the Kansas City Chiefs public relations staff before returning to Wisconsin.