With her talks, training, workshops, and immersive IMPACT trips, Melanie aims to inspire business leaders and executive MBA students to tackle our key global issues for a 200-400% higher impact return compared to most, as well as improved business growth, productivity & brand value. Her tools and insights are based on 20 years of experience and award-winning research, nominated by the Research Director at Cambridge University. While her thought-leading framework is simple to apply it underpins the best impact strategies from around the world. ​Prior to her research Melanie managed Asia Pacific markets at a multi-billion dollar tech company. She worked in senior management at IT start-ups. And she ran an impact business in a Nairobi slum. Dr van de Velde is author of LEAD LIKE A GENIUS: How to outgrow the competition and transform our world.