In the 1970s Heald spent a year as an Associate Editor on Weekend Magazine in Toronto, Canada. Ever keen to recycle such experiences Heald sent Simon Bognor to Canada on a mission to solve the murder of a tycoon who bore at least a marginal resemblance to Canada's own Lord Beaverbrook with just a whiff of Conrad Black. The Canadian jokes amused his Canadian audience but eluded most British and Americans!