A seemingly “ordinary guy,” Ruben wasn’t a gifted athlete. He didn’t take up the sport of luge until he was 21. Against all odds, four years and a few broken bones later, he was competing in the Calgary Winter Olympics. At the age of 47, at the Vancouver Olympics he became the first person to ever compete in four Winter Olympics in four different decades. Ruben’s appeared nationally on ABC, CBS, NBC, CNN, and FOX. He’s been featured in Time Magazine, Success Magazine, The New York Times, as well as publications all over the world. Ruben’s the author of the critically acclaimed book, "The Courage to Succeed" and "The Shortcut." He’s spoken for over 100 Fortune 500 companies and his books have sold over 300,000 copies worldwide. Ruben lives in Colorado. He enjoys the challenge of climbing Colorado’s fourteen-thousand-foot peaks, sailing and flying.