Want to write better blurbs? Blurb writing is the most misunderstood task we undertake. Herein, I’ll dissect the principles at work behind awesome blurbs, examine the common mistakes, and detail some completed case studies. Once I’ve shown you the five steps to strengthening the book description, you can put what you’ve learned into play. Inside, you will find … • 10 principles of dream blurbs • 5 common mistakes • 10+ case studies • 5 steps to better blurbs • 6 exercises to strengthen your blurbs Bonus: You’ll find information on getting additional case studies and free or discounted blurb overhauls.