They want me to pose as Santa this year. And the media turns it quickly to "Naughty Santa." Say what? You cannot be serious. But it’s what I’m required to do if I want the billion-dollar family business come New Year's. There’s always a catch. The prize is just worth my efforts this time. Our sprawling chain of department stores are a cash cow like the world has never seen. And it’s all mine. New York’s hottest bachelor is on the hunt, dressed up as Mr. Claus and he’s looking for an elf that’ll hop off the shelf and entertain him. Just my luck that she’s cute, spicy, and doesn’t put up with me. Thankfully she looks stunning in a tutu and elf shoes. Too bad she hates my guts. My playboy ways and smart-mouth remarks haven’t won me any favors with her over the last ten years and that’s not ever going to change. Or is it? It is Christmas after all. The world thinks I’m calling the shots, but they have no idea my little elf has me wrapped around her pointed little finger.

There are two loves in my life: money and women. What can I say? I’m a simple man. Unfortunately, my passions make it hard to behave, and the board of directors in my company is getting nervous. America’s most eligible bachelor just bought the biggest lingerie fashion company in the country, Cupid’s Arrows. The message from my advisors—don’t look at any of the models sideways. You’ve got to be kidding me. Do they realize who I am? But I behave… until the top model walks in the room. She’s my personal challenge poured into an hourglass figure. I’m hurting in all the best ways. Best part? She makes me second-guess everything I thought I knew about what I wanted in life. All of a sudden, one night isn’t enough. Not with her. It’s a hands-off situation though. My hands off her. And it’s not working. It would seem that cupid has shot his arrow, and he used my heart for his practice round.

The lake might be cold, but this thing between us is white hot. My best friend’s little sister. You know, the one that’s off limits. And she has been since we were kids. But that ain’t saying I wasn’t looking. She’s all grown up now and hotter than sin. The lake house we all grew up at is located on a larger piece of property that I own now. And I’m looking to demolish the whole neighborhood. To say my first love and my best friend will be upset is a mild understatement. But business is business, right? I start out that way, but the closer this beautiful girl gets to me, the more memories she brings with her. A guy can only resist his teenage fantasy for so long before he takes the plunge. It’s summertime, and I’m looking for a fling. Funnily enough, I end up with forever.