1994
First Published
3.71
Average Rating
132
Number of Pages
Despite Holland's small size, its contribution to twentieth-century avant-garde design has been profound. The first English-language book to document the elegant typography and streamlined imagery representative of Dutch art moderne between the two world wars, many previously unpublished in the United States, this exquisite volume showcases over 200 graphic design motifs from the Netherlands representing cultural as well as commercial concerns. From packaging and advertising to magazines and trademarks—as interesting for their social, political, and historical significance as they are graphically appealing—this colorful examination of how a brief artistic movement has contributed to a national style will make a welcome addition to the design bookshelf.
Avg Rating
3.71
Number of Ratings
17
5 STARS
29%
4 STARS
24%
3 STARS
35%
2 STARS
12%
1 STARS
0%
goodreads
Author
Steven Heller
Author · 81 books
Steven Heller writes a monthly column on graphic design books for The New York Times Book Review and is co-chair of MFA Design at the School of Visual Arts. He has written more than 100 books on graphic design, illustration and political art, including Paul Rand, Merz to Emigre and Beyond: Avant Garde Magazine Design of the Twentieth Century, Design Literacy: Understanding Graphic Design Second Edition, Handwritten: Expressive Lettering in the Digital Age, Graphic Design History, Citizen Designer, Seymour Chwast: The Left Handed Designer, The Push Pin Graphic: Twenty Five Years of Design and Illustration, Stylepedia: A Guide to Graphic Design Mannerisms, Quirks, and Conceits, The Anatomy of Design: Uncovering the Influences and Inspirations in Modern Graphic Design. He edits VOICE: The AIGA Online Journal of Graphic Design, and writes for Baseline, Design Observer, Eye, Grafik, I.D., Metropolis, Print, and Step. Steven is the recipient of the Art Directors Club Special Educators Award, the AIGA Medal for Lifetime Achievement, and the School of Visual Arts' Masters Series Award.
