For Claire Archer, every kiss is a goodbye. Claire is cursed. Not in the haunted-forest, tragic-heroine kind of way—more like a kiss-someone-and-they-lose-all-interest-in-you kind of way. One kiss, and whatever was there vanishes completely, like it was never there at all. It’s been happening to the women in her family for generations. Now twenty-nine and making a name for herself at one of L.A.’s top crisis PR firms, Claire has given herself exactly fifty chances to break it. Forty-nine kisses in, she’s running out of optimism. But when a high-stakes celebrity breakup throws her into direct competition with Luke Wilder—the former coworker who betrayed her, jumped ship to a rival firm, and took her biggest client on his way out—Claire’s carefully managed world starts to crack. Forced to work together to control the narrative and salvage Hollywood’s favorite golden couple, Claire and Luke trade barbs, secrets, and a tension she has no business feeling. The more time they spend together, the harder it becomes to remember why she’s supposed to hate him. But with number fifty looming and the curse undefeated, letting herself want Luke means risking the first connection she’s ever been afraid to lose. Fifty First Kisses is a contemporary enemies-to-lovers romance featuring rival PR firms, celebrity scandal, slow-burn tension, witty banter, forced proximity, and a hero who refuses to walk away.