Jay Heinrichs is the author of the New York Times bestseller, Thank You for Arguing, published in four editions and 14 languages. The leading modern work on rhetoric, it has been taught in more than 3,000 college rhetoric classes and countless AP English Language & Composition classes. Jay maintains the popular rhetoric and language websites ArgueLab.com and websites Figarospeech.com. In addition, he holds frequent Skype-ins with classes that use his book. When he’s not spreading the gospel of rhetoric, Jay conducts content strategies and persuasion workshops for clients as varied as the Wharton School of Business and NASA. Middlebury College named him a Professor of the Practice of Rhetoric and Oratory. Bloomberg BusinessWeek magazine did a not altogether flattering portrait of him titled Jay Heinrichs’s Powers of Persuasion.