The book describes what the real values of network marketing business are. It is more than just making money. He says that it is a business having a heart. Rich Dad’s The Business School does not promote any specific network marketing organization, but aims to educate the reader on how to select one.

“Será que algum dia você conseguirá se aposentar?” berra a capa da revista Time, de 29 de julho de 2002. Com os acontecimentos dramáticos então recentes—a forte queda do mercado de ações e a desordem reinante nas empresas—o bote salva-vidas de milhões de trabalhadores de uma hora para a outra começou a afundar, por causa dos furos em seus planos de previdência privada.

Many of our global economic problems started in 1971...when President Richard Nixon took the U.S. off the gold standard. Throughout history, when a government went off the gold standard, an age of turbulence began. In 1997, Robert's book Rich Dad Poor Dad stunned readers stating, "Your house is not an asset." As howls of protest went up around the world, the book went on to become an international bestseller and the #1 personal finance book of all time. Rich Dad Poor Dad is not a book on real estate. It is a book about the importance of financial education. Rich Dad Poor Dad was written to prepare you and your loved ones for the financial turbulence Robert's rich dad saw coming. In 2007, as homes declined in value or were lost to foreclosure, millions of homeowners painfully discovered the wisdom of words of Robert's rich dad. Today we are all aware that a home can be a liability. Today we know a home can go up or down in value. Today, we all know a person can lose money investing in the stock market. Today we all know our money can go down in value and that even savers can be losers. This is why financial intelligence is more important today than ever before. In a world of financial turbulence, your best asset is financial IQ.