Brian Murphy is a Baby Boomer advocate and the founder and editor of BONZA (Baby Boomers of NZ and Australia) a Baby Boomer information website: www.bonza.com.au He strongly believes that governments and industries are failing to adequately address the needs of the Boomer generation and the impact their impending retirement from the workforce will have on the economy and society by not having mature age policies. Since 1998 he has addressed these issues with thousands of Baby Boomers across New Zealand through his organisation, Grey Skills, and Australia through BONZA, by presenting well-balanced information sessions to the community on the pitfalls of an ageing population and advising how Boomers can plan for the future by acquiring the knowledge and skills to do so meaningfully. Brian works to equip Boomers with the skills necessary to tackle the extension of their careers, re-entry into the workforce and to prepare financially and mentally for a longer than predicted retirement. He has had great success with thousands of Boomers, from general managers to drug addicts, assisting them to move forward with their lives no matter what their history is. “It’s all about the future,” he states, “and never giving up!” He wants Baby Boomers to participate economically and socially if nothing else and have a BONZA life.