The Goal

A Business Graphic Novel

By Eliyahu M. Goldratt

2017

First Published

4.20

Average Rating

143

Number of Pages

4H20M

Audio Length

Alex Rogo is a harried plant manager who has been given 90 days to save his failing factory. If he doesn't improve the plant's performance, corporate headquarters will close it down and hundreds of workers will lose their jobs. It takes a chance meeting with Jonah, a former professor, to help him break out of his conventional thinking and figure out what needs to be done. As Alex identifies the plant's problems and works with his team to find solutions, the reader gains an understanding of the fundamental concepts behind the Theory of Constraints. Visual and fun to read, The A Business Graphic Novel offers an accessible introduction to the Theory of Constraints concepts presented in The Goal, the business novel on which it was based. The Goal is widely considered to be one of the most influential business books of all time. A bestseller since it was first published in 1984, the business novel has sold over 7 million copies, been translated into 32 languages and is taught in colleges, universities, and business schools around the world. Named to Time magazine's list of the 25 Most Influential Business Management Books, it is frequently cited by executives as a favorite or must-read title.

Avg Rating

4.20

Number of Ratings

837

5 STARS

46%

4 STARS

34%

3 STARS

16%

2 STARS

1 STARS

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Author

Eliyahu M. Goldratt

Author · 13 books

Eliyahu M. Goldratt was an educator, author, physicist, philosopher and business leader, but first and foremost, he was a thinker who provoked others to think. Often characterized as unconventional, stimulating, and “a slayer of sacred cows,” he urged his audience to examine and reassess their business practices with a fresh, new vision. Dr. Goldratt is best known as the father of the Theory of Constraints (TOC), a process of ongoing improvement that identifies and leverages a system’s constraints in order to achieve the system’s goals. He introduced TOC’s underlying concepts in his business novel, The Goal: A Process of Ongoing Improvement, which has been recognized as one of the best-selling business books of all time. First published in 1984, The Goal has been updated three times and sold more than 7 million copies worldwide. It has been translated into 35 languages. Heralded as a “guru to industry” by Fortune magazine and “a genius” by Business Week, Dr. Goldratt continued to advance the TOC body of knowledge throughout his life, building on the Five Focusing Steps (the process of ongoing improvement, known as POOGI) with TOC-derived tools such as Drum-Buﬀer-Rope, Critical Chain Project Management (CCPM) and the Thinking Processes. He authored ten other TOC-related books, including four business novels: It’s Not Luck (the sequel to The Goal), Critical Chain, Necessary but Not Sufficient and Isn’t It Obvious? His last book, The Choice, was co-authored by his daughter Efrat Ashlang-Goldratt. Born in Israel on March 31, 1947, Dr. Goldratt earned a Bachelor of Science degree from Tel Aviv University and a Master of Science and Doctor of Philosophy from Bar-Ilan University. He is the founder of TOC for Education, a nonprofit organization dedicated to bringing TOC Thinking and TOC tools to teachers and their students, and Goldratt Consulting. In addition to his pioneering work in business management and education, Dr. Goldratt holds patents in a number of areas ranging from medical devices to drip irrigation to temperature sensors. He died on June 11, 2011, at the age of 64.