Contemporary The Basics provides readers with a clear and accessible guide through the richness, diversity and complexity of twenty-first century India. It explores the reality of the country’s cultural diversity which creates both harmony and tension. Covering issues the country faces both domestically and on the global stage, this book analyzes the political, social, cultural and economic landscape of India and investigates how the future might look for India. The book addresses key questions such Featuring maps, discussion questions and suggestions for further reading, this is the ideal introduction to India for those who are new to the study of this most fascinating and complex of countries.

Humans are social animals and are constantly interacting with each other through conversation, written communication, symbols and other expressions . The Basics is an accessible and engaging introduction to the analysis of those interactions and the many forms and meanings they can take. The book draws on a range of international case studies and examples from literature, political speech, advertising and newspaper articles to address key questions such What is discourse? Why are there different approaches to understanding discourse? How are individual interactions connected with the larger discourses that frame our ways of thinking and behaving? How can discourse be analysed and researched? The Basics includes subject summaries, a glossary of key terms and suggestions for further reading. It will be of particular relevance to students of language and the social sciences but also useful to all students who are interested in how meanings are made.

The Basics is an engaging guide to the practice and interpretation of folklore. Taking examples from around the world, it explores the role of folklore in expressing fundamental human needs, desires, and anxieties that often are often not revealed through other means. Providing a clear framework for approaching the study of folklore, it introduces the reader to methodologies for identifying, documenting, interpreting and applying key information about folklore and its relevance to modern life. From the Brothers Grimm to Internet Memes, it addresses such topics What is folklore? How do we study it? Why does folklore matter? How does folklore relate to elite culture? Is folklore changing in a digital age? With case studies, suggestions for reading and a glossary of key terminology, The Basics supports readers in becoming familiar with folkloric traditions and interpret cultural expression. It is an essential read for anyone approaching the study of folklore for the first time.

Food Ethics: The Basics is a concise yet comprehensive introduction to the ethical dimensions of the production and consumption of food. It offers an impartial exploration of the most prominent ethical questions relating to food and agriculture including: \ Should we eat animals? \ Are locally produced foods ethically superior to globally sourced foods? \ Do people in affluent nations have a responsibility to help reduce global hunger? \ Should we embrace bioengineered foods? \* What should be the role of government in promoting food safety and public health? Using extensive data and real world examples, as well as providing suggestions for further reading, Food Ethics: The Basics is an ideal introduction for anyone interested in the ethics of food.

Global The Basics is a straightforward and engaging introduction to the theoretical study and practice of global justice. It examines the key political themes and philosophical debates at the heart of the subject, providing a clear outline of the field and the history of its development the current state of play its ongoing interdisciplinary development. Using case studies from around the world which illustrate the importance of the debates at the heart of global justice, as well as activist campaigns for global justice, the book examines a wide range of theoretical debates from thinkers worldwide, making it ideal for those seeking a balanced introduction to global justice.

Migration is a politically sensitive topic and an important aspect of contentious debates about social and cultural diversity, economic stability, terrorism, globalization, and nationalism. Global The Basics This book challenges students of geography, political science, public policy, sociology, and economics to look beyond the rhetoric and consider the real and basic facts about migration. Through detailed examinations of the scholarly literature, demographic patterns, and public policy debates, Global The Basics exposes readers to the underlying causes and consequences of migration.

Trade impacts on the lives of all global citizens, influencing the range of commodities available for consumption and where those commodities are produced. Driven increasingly by market exchange, trade shapes the nature of work and how the costs and benefits of that work are distributed around the world. Economic growth and development are closely associated with the flows of goods and services between countries. International The Basics offers an accessible and engaging introduction to contemporary debates on international trade, inviting readers to explore the connections between national political economies within a globally integrated world. Topics covered Why nations trade Globalization and transnational production networks Transnational governance The emergence of Asia as a major trade region Ethical trade and environmental sustainability Trade in solar energy, services and ideas. Featuring case studies and social media links that help to illustrate key concepts, this book is an essential read for anyone seeking to understand how trade varies between regions, affects relationships between countries and influences a country’s social, political and economic life.

The Basics is an engaging and accessible introduction to liberalism. The author provides a comprehensive overview of liberal practices, liberal values and critically analyses liberal theories, allowing for a richer understanding of liberalism as a whole. The book is divided into three Liberal the rule of law, free speech, freedom of association and movement, economic freedom and sexual freedom. Liberal freedom, autonomy, equality, and the universal values of political societies – the communal identity – and well-being of their members. Liberal natural rights, utilitarianism, Kant's rationalism and the contemporary theories of John Rawls and the post-Rawlsians. Presented in a clear and concise way, this book will be an ideal introduction for students and scholars of liberalism, political philosophy, political theory and political ideology.

a punchy, stripped-down version of what marketing is all about. The Times Higher Education Supplement If you have a product you re looking to market, or you re seeking to learn more about the potential of online marketing, The Basics tells you everything you need to know about the techniques marketers use to push their product to the tipping point . The essentials of e-commerce are explored and explained, along side more traditional marketing approaches in this revised and updated new edition. This Explains the fundamentals of marketing and useful concepts such as the Long Tail Includes an international range of topical case studies, such as Obama 's presidential campaign, Facebook, and Google Also includes a glossary of terms, guides to further reading and critical questions to assist further thinking and study This lively and user-friendly introduction is perfect for professionals seeking to learn more about subject, and recommended for sixth-form, first-year undergraduate and MBA students.

Medieval The Basics is an engaging introduction to this fascinating body of literature. The volume breaks down the variety of genres used in the corpus of medieval literature and makes these texts accessible to readers. It engages with the familiarities present in the narratives and connects these ideas with a contemporary, twenty-first century audience. The volume also addresses contemporary medievalism to show the presence of medieval literature in contemporary culture, such as film, television, games, and novels. From Dante and Chaucer to Christine de Pisan, this book deals with questions such What is medieval literature? What are some of the key topics and genres of medieval literature? How did it evolve as technology, such as the printing press, developed? How has it remained relevant in the twenty-first century? Medieval The Basics is an ideal introduction for students coming to the subject for the first time, while also acting as a springboard from which deeper interaction with medieval literature can be developed.

Men and Masculinity: The Basics is an accessible introduction to the academic study of masculinity which outlines the key ideas and most pressing issues concerning the field today. Providing readers with a framework for understanding these issues, it explores the ways that masculinity has been understood in the Social Sciences and Humanities to date. Addressing theories which view masculinity as being in a permanent state of flux and crisis, it explores such problem areas as: the male body men and work men and fatherhood male sexuality male violence. With a glossary of key terms, case studies reflecting the most important studies in the field of masculinity research and suggestions for further study, Men and Masculinity: The Basics is an essential read for anyone approaching the study of masculinity for the first time.

The Basics provides an accessible overview of the study of modernism in its global dimensions. Examining the key concepts, history and varied forms of the field, it guides the reader through the major approaches, outlining key debates, to answer such questions What is modernism? How did modernism begin? Has modernism developed differently in different media? How is it related to postmodernism and postcolonialism? How have politics, urbanization and new technologies affected modernism? With engaging examples from art, literature and historical documents, each chapter provides suggestions for further reading, histories of relevant movements and clear definitions of key terminology, making this an essential guide for anyone approaching the study of modernism for the first time.

Although often regarded as marginal or obscure, Mormonism is a significant American religious minority, numerically and politically. The successes and struggles of this U.S. born religion reveal much about how religion operates in U.S. society. The Basics introduces the teachings, practices, evolution, and internal diversity of this movement, whose cultural icons range from Mitt Romney to the Twilight saga, from young male missionaries in white shirts and ties to polygamous women in pastel prairie dresses. This is the first introductory text on Mormonism that tracks not only the mainstream LDS but also two other streams within the movement—the liberalized RLDS and the polygamous Fundamentalists—thus showing how Mormons have pursued different approaches to defining their identity and their place in society. The book addresses these questions. Are Mormons Christian, and why does it matter? How have Mormons worked out their relationship to the state? How have Mormons diverged in their thinking about gender and sexuality? How do rituals and regulations shape Mormon lives? What types of sacred spaces have Mormons created? What strategies have Mormons pursued to establish a global presence? The Basics is an ideal introduction for anyone wanting to understand this religion within its primarily American but increasingly globalized contexts.

Providing an up-to-date and accessible overview of the essentials of narrative theory, The Basics guides the reader through the major approaches to the study of narrative, using contemporary examples from a wide range of narrative forms to answer key questions Each chapter introduces key theoretical terms, providing thinking points and suggestions for further study. With an emphasis on applying theory to example studies, it is an ideal introduction to the current study of narrative.

The Basics offers an excellent introduction to four centuries of opera. Its easy to follow sections explore topics With key notes, discography and videography, this is the ideal book for students and interested listeners who want to learn more about this important musical genre.

Poverty has dire consequences on the ability to fulfil one’s aspirations for life. Poverty has strong implications for social cohesion and societies’ abilities to function in harmonious ways. This book presents the readers with the core concepts, latest development and knowledge about policies that work to eliminate absolute poverty. This volume shows what the consequences are for the quality of life of those living in poverty. It describes life for people in poverty in general, but also deals more specifically with children, in-work poverty and the elderly, thus providing a life, generational and global perspective on poverty, including the impact on people’s happiness levels. The book also discusses policies aimed at poverty reduction, such as changes to the labour market – including the risk of working poor – and shows that there is a variety of possible instruments available to reduce poverty. These range from direct provision of social security to ensuring education and a better functioning labour market. Written in an engaging and accessible style, the book provides a succinct insight into the concept of poverty, how to measure it, the situation of poverty around the globe as well as different types of possible interventions to cope with poverty. Supporting theory with examples and case studies from a variety of contexts, suggestions for further reading, and a detailed glossary, this text is an essential read for anyone approaching the study of poverty for the first time.

World The Basics presents a well-rounded introduction to non-Western theatre, exploring the history and current practice of theatrical traditions in Asia, Africa, the Middle East, Oceania, the Caribbean, and the non-English-speaking cultures of the Americas. Featuring a selection of case studies and examples from each region, it helps the reader to understand the key issues surrounding world theatre scholarship and global, postcolonial, and transnational performance practices. An essential read for anyone seeking to learn more about world theatre, World The Basics provides a clear, accessible roadmap for approaching non-Western theatre.