Food Ethics: The Basics is a concise yet comprehensive introduction to the ethical dimensions of the production and consumption of food. It offers an impartial exploration of the most prominent ethical questions relating to food and agriculture including: \ Should we eat animals? \ Are locally produced foods ethically superior to globally sourced foods? \ Do people in affluent nations have a responsibility to help reduce global hunger? \ Should we embrace bioengineered foods? \* What should be the role of government in promoting food safety and public health? Using extensive data and real world examples, as well as providing suggestions for further reading, Food Ethics: The Basics is an ideal introduction for anyone interested in the ethics of food.

Migration is a politically sensitive topic and an important aspect of contentious debates about social and cultural diversity, economic stability, terrorism, globalization, and nationalism. Global The Basics This book challenges students of geography, political science, public policy, sociology, and economics to look beyond the rhetoric and consider the real and basic facts about migration. Through detailed examinations of the scholarly literature, demographic patterns, and public policy debates, Global The Basics exposes readers to the underlying causes and consequences of migration.

Trade impacts on the lives of all global citizens, influencing the range of commodities available for consumption and where those commodities are produced. Driven increasingly by market exchange, trade shapes the nature of work and how the costs and benefits of that work are distributed around the world. Economic growth and development are closely associated with the flows of goods and services between countries. International The Basics offers an accessible and engaging introduction to contemporary debates on international trade, inviting readers to explore the connections between national political economies within a globally integrated world. Topics covered Why nations trade Globalization and transnational production networks Transnational governance The emergence of Asia as a major trade region Ethical trade and environmental sustainability Trade in solar energy, services and ideas. Featuring case studies and social media links that help to illustrate key concepts, this book is an essential read for anyone seeking to understand how trade varies between regions, affects relationships between countries and influences a country’s social, political and economic life.

a punchy, stripped-down version of what marketing is all about. The Times Higher Education Supplement If you have a product you re looking to market, or you re seeking to learn more about the potential of online marketing, The Basics tells you everything you need to know about the techniques marketers use to push their product to the tipping point . The essentials of e-commerce are explored and explained, along side more traditional marketing approaches in this revised and updated new edition. This Explains the fundamentals of marketing and useful concepts such as the Long Tail Includes an international range of topical case studies, such as Obama 's presidential campaign, Facebook, and Google Also includes a glossary of terms, guides to further reading and critical questions to assist further thinking and study This lively and user-friendly introduction is perfect for professionals seeking to learn more about subject, and recommended for sixth-form, first-year undergraduate and MBA students.

Providing an up-to-date and accessible overview of the essentials of narrative theory, The Basics guides the reader through the major approaches to the study of narrative, using contemporary examples from a wide range of narrative forms to answer key questions Each chapter introduces key theoretical terms, providing thinking points and suggestions for further study. With an emphasis on applying theory to example studies, it is an ideal introduction to the current study of narrative.